Make Your Next Move Your Best Move - Now It's On You

The internet today comes with promises of wealth and fame. This allows many to dream of riches and notoriety. The opportunity is out there but the fact is that most people don't have a clue how to get there.  So many think that they can achieve this prosperity by just showing up. Unfortunately, that is not the way this ball bounces. Is there a simple answer? I don't think there is a single simple answer, yet how to be successful on the internet is pretty basic. You have to be willing to work. Work at what you may ask? First thing is to work hard at learning everything you can about your chosen field. I would suggest you read about and study the people who have had success in the past. There is an endless supply of knowledge floating around out there and you want to read as much of it as you can - systematically and with purpose. When I first started trying to make a living on the net, I thought I was wise enough to do it on my own. It sure didn't take long to figure out tha

Do you want to know what it takes to successfully market a web site and generate repeat sales? It's simple really. You must position yourself as a perceived expert. It doesn't matter what product or service you are selling, this same premise will hold true. What is a perceived expert? Good question. Gone are the days where you could build a simple company web site, list your products and send customers to an order page. New web sites are sprouting up like blades of grass and competition is intensely fierce. The bottom line is this: why should a customer buy from YOU? A small but growing number of small business owners have discovered the answer to this question and are kicking your butt. How are they accomplishing this? By positioning themselves as an expert in their industry and using their web site to communicate that fact to potential customers. How can you become an expert too? Offer your potential customers an education to compliment the product or service you are selling.

Success is the Blue Bird everyone is chasing, struggling to catch, but not everyone is able to grab it! If you are reading this, it is likely you are a paper-chaser: extremely busy writing ad copies, articles, press releases, striving night and day to promote your business using the most powerful internet marketing strategies . You had subscribed to hundreds of safe mailing lists, e-zines, newsletters, sent your ads and articles to them regularly, spending your valuable hours and days. But the response has been disappointing. Then you tried to hire advertising agencies to make the effective e-mail advertising for you. You paid them a lot of money.  Finally you made a number of sales. But the results were far from being satisfying. The money you made did not even cover the expenses. Then you wrote articles, you hired copywriters to write more articles and you sent them out. To your surprise, the profits you earned were not enough to pay the bills. You wonder why! You have launched blo

Marketing gives you a better understanding of potential opportunities within the market that will help develop the vision of the company. Therefore, it is definitely a process worth cultivating. In this section, we will identify marketing fundamentals that will help you develop your Marketing plan. Is there a Market for your product or service This must be the first question that you answer as you need to know whether your product will survive or not. Factors like competition, location, uniqueness and demand all need to be analyzed . One word to help you: Research. The key is to gather as much information as possible on the current Market situation. This will give all the answers you need. Better yet, you don't need to do it yourself, there are plenty of Marketing agencies out there who do Market research as part of their core products. Getting your Marketing message heard Who , How and when . Who needs to hear the message, how will the message be delivered and when is

“And so I say to you: ‘Ask, and you will receive; SEEK, and you will find; knock, and the door will be opened to you.’ No matter how long you’ve been in this business, you will have experienced what I call the “Ebb and Flow of Network Marketing.” It’s simply the highs and lows you experience from dealing with people. We have all experienced it, even the top earners in the business. See if this has happened to you. You’ve just made a great presentation to a prospect and, in spite of your being able to neutralize every objection they have put forward, they still don’t sign up. You feel rejected, frustrated, and disappointed. You begin to wonder why you ever got into this business and what you’re doing wrong. You go into a bit of a “funk,” and start to feel sorry for yourself. After a bit of a lull, you decide to try another presentation to another prospect. This time, they’re ready to sign up almost before you open your mouth. You’re on Cloud 9, you can move mountains, you are master of

Last year, a customer of mine opened a Mexican restaurant.  The unique aspect of the restaurant is that not only is the  Mexican food authentic, but the employees are all from Mexico as well.  When you walk through the doors, you feel as though you’ve stepped into the culture of Mexico. Six months later, this same gentleman opened up another restaurant on the other side of town.  What was the secret to his immediate and amazing success?  ...he found a natural market.  No one can simulate a natural market.  People who are not Mexican go to get the cultural flavor as well as the good food, customers of Mexican descent go to enjoy the experience of home. What Defines a Natural Market? The most obvious natural markets are cultural, but include a host of other characteristics that you may be familiar with as well.  What about parents who home school?  Who could communicate more clearly, or provide more relevant products than another parent who home schools? A natural market is simply the pa

Do you remember your first day as a business owner?  You were probably just like the rest of us... happy and proud.  Yeah, back then we thought we could conquer the world.  Now we're too busy conquering our own little corner of the world to pay a lot of attention to the rest of the world... unless it's to learn a few tips from successful marketers just like us who have made it big.  Tips just like these... that will apply to every market - regardless of the product or service - are great motivators to try something new.  Yeah, you never know when the next idea will be worth a million dollars! 1.  Create  a Special Offer A special offer is exactly that... an offer that is special.  Normally, customers would not be able to purchase this product or combination of products, and once the products are gone... sorry!  You don't have to go out and order a bunch of new products to put together a special offer.  It does not take a lot... just use what you've got.  Grab a few item

If you're a marketer, your number one concern is customers.  You've probably read and heard a million and one ideas about how to build relationships, retain customers, create a list of potential customers, and inspire consumer loyalty.  But the tough question is, "How do I convert prospects into customers?"  There are a lot of people out there who see your ads, think about them, and maybe even say, "I ought to..."  They're just waiting to be convinced to to do something about it.  There is something you can do to get them moving! 1.  Improve Your Offer No one can pass up the deal that's "too good to resist."  Think about it... how often do your customers want your product, but just want something else a little more?  That leaves you with a long list of "almost sales" that have the potential to be converted into real sales and profit.  Sweeten the deal.  Make the offer so good they can't resist it. Now, I'm in no way sugges

The fact is that if you are not productive, you won’t make money. Here are some ideas on how to organize yourself and use your time and other resources to your best advantage: 1. Don’t get overwhelmed. Looking at everything you must do at one time can be discouraging, but remind yourself you will soon have it all done. 2. Organize your work-space. You’ll spend less time looking for what you need. 3. Make sure the space is comfortable. You’ll work better when the surroundings are pleasant. 4. Double check to make sure you have what you need before you start. It will save a lot of time later. 5. Cut off contact with others while you work. This is especially important if you work at home. 6. Eliminate all distractions. That means no television in the background.  7. Eat healthy. You’ll be sharper if you get the nutrients you need each day. 8. Have a basic schedule for each day – that means no impromptu three-hour lunches.

Q: I want to start my own business. I have tons of business ideas that all sound great to me, but my husband is not so sure. He says that we need to figure out a way to test my ideas; to pick the one that has the best chance of succeeding. I’m ready to just pick one and go for it. What is the best way to determine if a business idea really is as good as it sounds? -- Hannah C. A: Hannah, I know you probably don’t want to hear this, but your husband is right (first time for everything, huh): before you just pick a business idea and go for it, you should test the feasibility of your ideas to make sure they really are as good as you think they are. Every business idea, no matter how good it sounds while bouncing around inside your head, should be put to the test before you invest time and money into its execution. Success lies not in what you think of your idea, but what the buying public will think. Many entrepreneurs find out too late that the public’s opinion of thei